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Podcast listership is on the rise because people are hungry for what you have to share. It is for this reason that those who embrace the use of artificial intelligence (AI) to assist in their content creation will find it easier to build a business that effectively serve their audience what they want, need, and love.

However, the legal uncertainty surrounding the use of AI for content creation is enough to scare the daylight out of people who want to make full use of these tools while avoiding lawsuits that will deciminate their livelihood.

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Still, in the highly competitive world of online marketing, you may be tempted to take shortcuts. Unfortunately, many creatros may have compromised their livelihood by churning out AI generated content without fact-checking or any sense of right or wrong. But while the technology has become an integral part of content creation it is critical to maintain integrity and remember that AI is a tool. So use it wisely!

What is AI Content?

AI content is content such as blog posts, images, or music created or enhanced by artificial intelligence. For example, if you use Google Gemini or ChatGPT to write a blog post, produce research from the web, or use Canva or Midjourney to create images, that is AI content.

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While artificial intelligence can’t replace human creativity, these tools can help you save time because they generate content quickly and efficiently. This can be helpful for tasks like podcast descriptions, social media posts, or summarizing information. However, it’s important to remember that AI content often lacks the human touch, emotional depth, and gets most if not all its material from the internet.

And to your audience, your story matters.

So while AI is a powerful tool for boosting content creation, it’s best used as an assistant, not a replacement for human creativity and editorial integrity.

Finally, I find one of the biggest benefits of AI in content creation is to assist in ‘fleshing out’ ideas. It’s a great tool that can ferret out information quickly but you still need to fact-check the answers that it gives. For instance, when I want to write about a certain topic, I use Gemini to give me blog post ideas about that topic. This helps me to formulate what I need to research and write about that would be beneficial to my intended audience. I also use it to help me pin down key words and tags for my social media posts.

“Because of the great potential of AI, it is important to research how to reap its benefits while avoiding potential pitfalls.” ~Stephen Hawkings

What to Consider When Using AI Content

It’s good to embrace technology and use all the tools in your arsenal to help you succeed in your business. But remember these three things:

  1. While intellectual property ownership of AI-generated content remains complex, it’s not original content. It came from someone else’s work even though you created the prompt that elicited the response.
  2. It’s not okay to use someone’s likeness without their permission. Consider the legal ramifications of using deepfake videos (e.g. check out the recent Taylor Swift deepfake scandal).
  3. It’s prudent to protect your own content by avoiding copyright infringement and plagiarism. So fact-check anything the AI machine spits out and double check all sources.
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So how do you produce high quality content your audience loves while embracing AI? By using AI as a tool and not a shortcut to beat the algorithms. Your audience wants to hear from you but if your content is no different from everything else out there, then why choose you?

I encourage you to use AI for everything you can: podcast transcripts, blog posts, and even creating graphics. Just remember to make each piece of content your own so you don’t run the risk of infringing on other people’s intellectual property rights.

Not a newsflash, just a reminder especially if you’re swamped with too much work to do.

AI content and podcasters

So, how does this affect you, the podcaster? Let’s see what we as podcasters may want to think about.

Podcasters have a lot of AI content-creation tools at their disposal. From platforms such as Descript and Riverside to hosting software like Buzzsprout there is no shortage of help to automatically generate transcripts, show notes, and other content for your podcast.

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However, this is where it can get tricky as we can find that in our busy lives we end up not paying as much attention and publishing AI-generated content that doesn’t reflect our authenticity.

That is why I recommend Peter Neives’ 3-Day Content Creator Legal Bootcamp. He’s one of the best intellectual property (IP) lawyers in the US. You’ll leave with tips on how to safely navigate the legal minefield of AI content creation.

The content creator legal bootcamp

Navigating the legal landscape of AI content creation can be challenging, especially for busy podcasters without a team. That’s why on March 26, you’ll want to attend Peter Nieves’ upcoming 3-Day Content Creator Legal Bootcamp. He’ll delve into the latest legal developments, provide practical tips for using AI responsibly, and share strategies that will set you apart as a Content Creator, training you on protecting your content. 

Join today to empower yourself to decrease the chance of intellectual property lawsuits and the chance of losing your content.

Don’t wait! Secure your spot for this free bootcamp before it’s too late!


By staying informed and using AI responsibly, you can unlock its potential to enhance your podcast without compromising your legal and ethical integrity. Remember, AI is a tool, not a replacement for your unique voice and creativity. Use it wisely and create content that keeps your audience coming back.

Disclaimer: This post is for information purposes only. It is not legal or intellectual property advice. Please consult with an IP attorney to get proper advice for your situation.

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